Strategic Account Planning Key Opportunity Planning Partner Programs Overview

Executive Testimonials

"This is the most effective account planning process I have encountered in my 30+ years in the computer business. It is an effective tool to help move our sales people toward more strategic selling behavior and is tightly integrated with our sales training process. We can identify specific strategic opportunities which were won as a result of the planning."

Western Area VP
Sun Microsystems

		Increase your sales revenue per account by 20% to 50%
		Increase your customer executive engagement by 100%
		Improve the quality and value of your proposed solutions by 50%
		Engage and optimize the use of all extended account team resources

		Strategic Account Planning Case Study
		Global Accounts Case Study
		What Makes an Effective Account Plan?
		Client Comments

Strategic Account Planning

Strategic Planning Alliance provides professional strategic planning services. We have professionally facilitated strategic account planning programs for a number of major information technology firms, along with a number of distributors, resellers and ISVs. The strategic planning methodology employed by Strategic Planning Alliance has been in use for several years and has evolved as business has changed. The basic methodology has been modified for use in business plan development, technical problem solving, marketing planning, product introduction planning and, of course, strategic sales planning.

Value Proposition

We help organizations maximize the revenue potential from their key accounts by:

Developing focused actionable sales plans
Mentoring and coaching the sales team
Promoting strategic selling behavior
Identifying incremental value-add opportunities
Identifying and focusing the required resources
Developing new market opportunities
Creating competitive advantage


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